Nissan and the Secret to Success
Nissan is a vehicle brand that was established in 1933 in the province of Kanagawa, a province of Japan, and has come to these days by increasing its brand value day by day. Since the day it was founded, the company has increased its brand value and number of customers day by day due to continuous innovations both in its offices and in its working areas.

Nissan was established earlier than many vehicle brands. Its early establishment has helped it to have more experience, experience and knowledge unlike other vehicle brands. At the same time, the fact that there was a great increase in the value given to the vehicle sector during the period of its establishment helped the Japanese state of the period to open large loans to the company. Even if the company encounters financial difficulties at certain intervals, it has the infrastructure to easily overcome these difficulties. Speaking of infrastructure, Nissan states that it allocates new funds for its infrastructure every day and that it will achieve new successes in this sense. The reason behind this success of the company lies in working efficiently and correctly as well as working hard. The reason why the Japanese people are in the foreground is to work correctly and efficiently and to use the time as best as possible, as opposed to working hard.

The establishment of Nissan in the years of World War II caused it to face several different difficulties at that time. At the same time, the separation of the state in which it was founded with a major defeat from the war is at the forefront as factors that affect the company and slow down its breakthrough in the foreign vehicle sector. However, after the Second World War, the team at that time designed a high-end vehicle model and was able to transfer the technology of that period to the vehicles in the best way, and it caught a rapid exit and recovered itself in a short time. After the 1950s, with the emergence and end of the Korean War and the relaxation of the Japanese state, Nissan, which accelerated its pace, started to find a place for itself in the world vehicle market with the help of its state. After this period, it is by no means a chance for the money entering the company to multiply and to become a company with a billion-dollar value over the years. One of the biggest features of the company is that it continues to work by mobilizing the opportunities at that time in the best way and that it acts logically without giving up. One of the most talked-about features of Nissan's current breakthroughs is that it has created an environment for them to work with them in the future by opening loans and funds to high-level intelligent architects and engineers from different universities. It has come to the fore with its admirable actions by economists with its innovative and respectable ideas, who want to gather young and intelligent minds within its body.

Today, Nissan has sales markets in Turkey. The new decisions that the company, which plans to increase its influence in the Turkish market, can take in the upcoming period are still not clear.

Author writing on behalf of Antalya Rent A Car Company; Yahya Seba (yahyaseba82@gmail.com)